Seven Reasons to Start a Blog

There are over 50 million blogs online now. Why should you have a blog?

1. To Establish Yourself as an Expert--Personal Branding
If you have a topic you know a lot about, you can write articles about your topic and over time establish yourself as an expert. People will turn to you and your blog as an authority in that subject area.

2. To Market or Promote Your Product or Service
If you have a product to promote, once you establish yourself as an expert in that area, people will be more likely to turn to you for product recommendations or to use your services.

3. To Connect With Like Minded People
As you write about your topic, you will attract readers with common interests. You can build a community this way. Commenting on blogs and joining online communities will help you connect with people and build relationships.

4. To Build a Readership
If your content is valuable, fresh and updated regularly, you will develop a readership of people who subscribe to your RSS feeds and mailing lists. Your readers will be a targeted market for your marketing campaigns.

5. To Help People
Blogs can be used to help people solve problems. Finding out those needs and writing articles that provide solutions can help people.

6. To Make Money
When you build a readership, you will be able to promote your products and services to your readers. You can also monetize your blog with advertisements with Google Adsense, Amazon, and other affiliate programs.

7. To Have Fun and Be Creative
A blog is a writer's platform for having fun and being about to express creativity. Being able to share that creativity with others can bring a sense of joy and satisfaction for the blogger.